stratego from GBP 17 | See the cheapest prices

Understanding Strategic Analysis A Simple Guide to Choosing Developing and Implementing Business Strategy

Understanding Strategic Analysis is a concise and practical guide for organisational strategic analysis strategy development decision-making and imple...

From Routledge

£ 34.99

Pricing Strategy Implementation Translating Pricing Strategy into Results

Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the imp...

From Routledge

£ 29.99

Understanding Contemporary Strategy

This textbook provides a comprehensive introduction to modern strategy covering the context theory and practice of military strategy in all its differ...

From Routledge

£ 35.99

Patterns of Strategy

Patterns of Strategy shows how the strategic fit between organisations drives strategic direction. It is essential reading for those who wish to under...

From Routledge

£ 29.99

Strategy Activation Canvas

The Strategy Activation Canvas is the new standard for accelerating strategies – beginning where classical strategies end: with its activation. While ...

From Routledge

£ 31.99

Managing Global Strategy Developing an Effective Strategy in International Business

This concise practical textbook clearly explains how to go about developing and implementing a global strategy for any organization from Born Global s...

From Routledge

£ 39.99

The Strategy of Desire

Ernest Dichter is famous as one of the founding fathers of motivational research. In applying the social sciences to a variety of problems Dichter emp...

From Routledge

£ 145.00

International Luxury Brand Strategy

This book looks at luxury brand management and strategy from theory to practice and presents new theoretical models and solutions for how to create an...

From Routledge

£ 36.99

eMarketing Digital Marketing Strategy

eMarketing 9th edition equips students with the solid foundation in digital marketing required to excel in practice and think like a marketer. The boo...

From Routledge

£ 160.00

Content Strategy in Technical Communication

Content Strategy in Technical Communication provides a balanced comprehensive overview of the current state of content strategy within the field of te...

From Routledge

£ 38.99

Soviet Strategy Toward Western Europe

This book first published in 1984 carefully examine the political debate surrounding nuclear weapons and superpower polices in Cold War Western Europe...

From Routledge

£ 32.99

A Handbook for Training Strategy

When the first edition of Martyn Sloman’s Handbook appeared it made an immediate impact on the HRD community. Its starting point was the idea that tra...

From Routledge

£ 48.99

Media Telecommunications and Business Strategy

As the clear lines and historic boundaries that once separated broadcasting cable telephone and Internet communication dissolve this comprehensive new...

From Routledge

£ 35.99

Contemporary Strategy Theories and Policies

This book first published in 1975 is a comprehensive examination of specialised strategic studies and deals with the theoretical and policy aspects of...

From Routledge

£ 32.99

Corporate Strategy (Remastered) I High Performance Strategy and Leadership in a Volatile Disrupted World

Since 2000 more than half of the Fortune 500 companies have either gone bankrupt been acquired or are experiencing stagnation or decline as a result o...

From Routledge

£ 31.99

Strategic Operations Management

Strategic Operations Management 4th Edition shows how vital it is to have world-class operations management in any organisation. In the past where org...

From Routledge

£ 56.99

Strategic Career Management

Organizations need to develop and retain their talent and managing careers in a strategic fashion is critical to achieving this. This book takes a pra...

From Routledge

£ 175.00

Nonmarket Strategic Management

Strategic management has traditionally concerned itself with delivering objectives based on an assessment of resources and the market environment. How...

From Routledge

£ 36.99

Strategic Airport Planning

This book will explore a new approach to airport planning that better captures the complexities and velocity of change in our contemporary world. As a...

From Routledge

£ 36.99

Irreverence A Strategy for Therapists' Survival

Irreverence: A strategy for Therapists' Survival marks the end result of a collaboration between the creative and highly respected therapists and writ...

From Routledge

£ 130.00

Content Strategy A How-to Guide

This comprehensive text provides a how-to guide for content strategy enabling students and professionals to understand and master the skills needed to...

From Routledge

£ 32.99

Luftwaffe Strategy for Defeat 1933–45

This book first published in 1985 is an in-depth analysis of the Luftwaffe in the Second World War using previously untapped German archives and newly...

From Routledge

£ 29.99

Strategic Sport Marketing

The fifth edition of Strategic Sport Marketing integrates sport marketing frameworks theory and practical cases to show students and practitioners how...

From Routledge

£ 44.99

Strategic Stakeholder Engagement

Is it your objective to bring about positive change for your business or organisation by influencing the policy and regulatory environment in which yo...

From Routledge

£ 31.99

Strategic Marketing Management

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehe...

From Routledge

£ 180.00

Strategic Crisis Communication

Addressing 21st-century issues threats and opportunities with time-tested principles this book empowers corporate communications professionals to prot...

From Routledge

£ 29.99

Corporate Strategy in Post-Communist Russia

Russian businesses in the post-Soviet period have been noted for their unusual sometimes allegedly corrupt business practices and for their role in th...

From Routledge

£ 44.99

Western Europe In Soviet Global Strategy

Soviet global strategy long established and well understood by the Kremlin leaders is to intimidate weak and fearful governments exploit indigenous di...

From Routledge

£ 42.99

Global Marketing Strategy Practice and Cases

Global Marketing 3rd edition provides students with a truly international treatment of the key principles that every marketing manager should grasp. I...

From Routledge

£ 66.99

Military Strategy in the 21st Century

Military Strategy in the 21st Century explores military strategy and the new challenges facing Western democracies in the twenty- first century includ...

From Routledge

£ 38.99

Marketing Strategy for Museums A Practical Guide

Marketing Strategy for Museums is a practical guide to developing and delivering marketing that supports museums’ missions and goals. Explaining how m...

From Routledge

£ 31.99

Dangers of Deterrence Philosophers on Nuclear Strategy

Europe has everything to lose from nuclear war and nothing to gain from it. Yet it is nuclear deterrence that we are relying on to shield us from war....

From Routledge

£ 29.99

Russia's Geoeconomic Strategy for a Greater Eurasia

Moscow has progressively replaced geopolitics with geoeconomics as power is recognised to derive from the state’s ability to establish a privileged po...

From Routledge

£ 39.99

The Routledge Companion to Non-Market Strategy

It is commonplace for today’s transnational enterprises to undertake political risk analysis when choosing foreign markets and creating entry strategi...

From Routledge

£ 44.99

Brand Positioning Connecting Marketing Strategy and Communications

Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook which provides a practical approach to analysing defining...

From Routledge

£ 36.99

Public Sector Strategy Concepts Cases and Tools

Public Sector Strategy explores how strategic decisions are developed and implemented in the public sector and examines the psychology underpinning st...

From Routledge

£ 44.99

Differentiation Strategy Winning Customers by Being Different

This comprehensive and richly illustrated book explains how to create a differentiation strategy—a strategy for being different in a way that causes c...

From Routledge

£ 31.99

Mexico's Search For A New Development Strategy

This book contains papers presented at the Yale/Mexico Conference held in New Haven on April 4–6 1989. The viewpoints of the contributing authors in t...

From Routledge

£ 39.99

Understanding Russian Strategic Behavior Imperial Strategic Culture and Putin’s Operational Code

This book examines the extent to which Russia’s strategic behavior is the product of its imperial strategic culture and Putin’s own operational code. ...

From Routledge

£ 35.99

Strategic Public Relations Leadership

Public relations professionals are operating in an increasingly challenging and complex environment. Pressures from outside the organisation include n...

From Routledge

£ 39.99

Strategic Management in Sport

What role can strategic thinking play in contemporary sport management? It can be the difference between leading or languishing – it’s that important!...

From Routledge

£ 39.99

Strategic Processing in Education

While there are certainly numerous influences on individuals’ learning and performance cognitive strategies are the processes most directly related to...

From Routledge

£ 28.99

Strategic Integrated Marketing Communications

This book provides a disciplined systematic look at what is necessary to the planning and implementation of an effective Integrated Marketing Communic...

From Routledge

£ 42.99

Marketing Channel Strategy An Omni-Channel Approach

Marketing Channel Strategy: An Omni-Channel Approach is the first book on the market to offer a completely unique updated approach to channel marketin...

From Routledge

£ 82.99

Digital Marketing Integrating Strategy Sustainability and Purpose

Digital Marketing: Integrating Strategy Sustainability and Purpose Second Edition draws on the latest digital tactics and strategic insights to help s...

From Routledge

£ 42.99

Understanding Cyber-Warfare Politics Policy and Strategy

This textbook offers an accessible introduction to the historical technical and strategic context of global cyber conflict. The second edition has bee...

From Routledge

£ 32.99

Strategic Sports Event Management

This book provides students and event managers with an insight into the strategic management of sports events of all scales and types from internation...

From Routledge

£ 52.99

Strategic Communication Campaign Planning

Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in resea...

From Routledge

£ 42.99

Strategic And Critical Materials

Much attention has been focused on U. S. dependency on imports for supplies of strategic minerals and materials. There is alarm about the extent of th...

From Routledge

£ 140.00

Strategic Cyber Security Management

This textbook places cyber security management within an organizational and strategic framework enabling students to develop their knowledge and skill...

From Routledge

£ 44.99

Strategic Business Case Analysis

This textbook provides students with the skills and techniques necessary to analyse business case studies from a strategic perspective. With career de...

From Routledge

£ 42.99

Maritime Strategy and Sea Control Theory and Practice

This book focuses on the key naval strategic objectives of obtaining and maintaining sea control. During times of war sea control or the ability of co...

From Routledge

£ 42.99

Organizations and Technical Change Strategy Objectives and Involvement

First published in 1995 Organizations and Technical Change examines the key changes that have taken place in the external and internal contexts of org...

From Routledge

£ 115.00

Design and Strategy A Step-by-Step Guide

This major practical handbook bridges the gap between strategy and design presenting a step-by-step design process with a strategic approach and exten...

From Routledge

£ 39.99

Maritime Strategy and Sea Denial Theory and Practice

This book focuses on the theory and practice of maritime strategy and operations by the weaker powers at sea. Illustrated by examples from naval and m...

From Routledge

£ 39.99

Developmental Macroeconomics New Developmentalism as a Growth Strategy

Developmental Macroeconomics: Access to Demand the Exchange Rate and Growth offers a new approach to development economics and macroeconomics. It is a...

From Routledge

£ 44.99

Effective Talent Management Aligning Strategy People and Performance

Effective talent management is about aligning the business's approach to talent with the strategic aims and purpose of the organisation. The core rati...

From Routledge

£ 31.99

Strategic Management During a Pandemic

The COVID-19 pandemic changed world dynamics working scenarios as well as professional and emotional dimensions. The virus has emerged as a significan...

From Routledge

£ 38.99

Geopolitics Geography and Strategic History

This volume examines geopolitics by looking at the interaction between geography strategy and history. This book addresses three interrelated question...

From Routledge

£ 42.99

Strategic Leadership and Systems Thinking

This book is about a new strategic leader – one who inspired by General Systems Theory (GST) envisions an organization in which people and groups work...

From Routledge

£ 46.99

Mapping European Corporations Strategy Structure Ownership and Performance

This book addresses the evolution of the strategies structures ownership patterns and performances of large European corporations since the early 1960...

From Routledge

£ 42.99

American Global Strategy and the 'War on Terrorism'

Contemporary international events and indeed even the US presidential election demonstrate the continuing need for debate and discourse over the direc...

From Routledge

£ 175.00

Handbook of College Reading and Study Strategy Research

The most comprehensive and up-to-date source available for college reading and study strategy practitioners and administrators the Third Edition of th...

From Routledge

£ 110.00

Corporate Real Estate Asset Management Strategy and Implementation

The second edition of Corporate Real Estate Asset Management is fully up to date with the latest thought and practice on successful and efficient use ...

From Routledge

£ 48.99

Higher Education Strategy and Planning A Professional Guide

Higher Education Strategy and Planning draws together a team of expert contributors from across the sector to offer contemporary descriptions of pract...

From Routledge

£ 38.99

Sports Marketing A Strategic Perspective

Sports Marketing: A Strategic Perspective is the most authoritative comprehensive and engaging introduction to sports marketing currently available. I...

From Routledge

£ 82.99

Enhancing Indo-US Strategic Cooperation

Argues that a carrot-and-stick policy is likely to be more effective than a stick-only approach in curbing India's nuclear ambitions. Increased strate...

From Routledge

£ 160.00

Contemporary Issues in Strategic Management

Traditional narratives on strategic management no longer fulfil the needs of students practitioners consultants and business owners operating within c...

From Routledge

£ 56.99

Strategic Marketing Concepts and Cases

This book is a unique collection of comprehensive cases that explore concepts and issues surrounding strategic marketing. Chapters explain what strate...

From Routledge

£ 34.99

Absolute Essentials of Strategic Management

Strategy is a foundational aspect of management education whilst strategic thinking is an essential business skill. This shortform textbook provides t...

From Routledge

£ 18.99

Routledge Handbook of Strategic Culture

This handbook offers a collection of cutting-edge essays on all aspects of strategic culture by a mix of international scholars consultants military o...

From Routledge

£ 205.00

The Definitive Guide to Addiction Interventions A Collective Strategy

Written for a broad audience of medical and behavioral healthcare professionals The Definitive Guide to Addiction Interventions: A Collective Strategy...

From Routledge

£ 27.99

Meditation Self-regulation Strategy and Altered State of Consciousness

Despite the increase in meditation studies the quality remains variable; many of them are trivial and most remain unreplicated. Research on meditation...

From Routledge

£ 130.00

The World Mining Industry Investment Strategy and Public Policy

Originally published in 1987. A powerful combination of the authors’ research and practical experience underpin this book’s treatment of management an...

From Routledge

£ 31.99

Cambodia’s China Strategy Security Dilemmas of Embracing the Dragon

This book explores the tensions within Cambodia’s foreign policy between a tight alignment with China on the one hand and Cambodia’s commitment to the...

From Routledge

£ 36.99

India China and the Strategic Himalayas

This book analyses strategic discourse on the Himalayas from the perspective of India’s interests. Home to many communities cultures natural resources...

From Routledge

£ 130.00

Strategic Information Management Theory and Practice

Today there are few in senior management positions who can afford to ignore modern information technology and few individuals who would prefer to be w...

From Routledge

£ 48.99

Strategic Finance for Criminal Justice Organizations

Traditionally the study of financial decision making in law enforcement and criminal justice entities has been approached from the perspective of tax ...

From Routledge

£ 175.00

Cultural Competence The Intrinsic Strategic Advantage

Taking a strategic imperative perspective this book introduces business leaders to a key differentiator that contributes to competitive advantage and ...

From Routledge

£ 32.99

Strategic Management From Theory to Practice

A focus on creating and sustaining a flow of profitable transactions in other words the creation of sustainable competitive advantage is the seemingly...

From Routledge

£ 74.99

Strategic Planning: Processes Tools and Outcomes

First published in 1999 this book examines the 'how' and 'why' of strategic planning illustrates the vital role it plays in our day-to-day lives and e...

From Routledge

£ 31.99

Artificial Intelligence Strategic Communicators and Activism

In a world that is increasingly wary of artificial intelligence (AI) this book explores the pressing need for strategic communicators to move away fro...

From Routledge

£ 48.99

Strategic Defense Initiative Folly Or Future?

Intended for use as a text in courses on national security arms control and peace studies this collection of statements by world leaders and eminent s...

From Routledge

£ 39.99

Strategic Risk Management A Research Overview

Organizations face challenges in adapting their current business and operational activities to dynamic contexts. Successful companies share a common c...

From Routledge

£ 16.99

Real Estate Investment A Strategic Approach

Real Estate Investment: A Strategic Approach introduces professional and technical approaches to building and managing large real estate portfolios. T...

From Routledge

£ 52.99

Professional Security Management A Strategic Guide

Historically security managers have tended to be sourced from either the armed forces or law enforcement. But the increasing complexity of the organis...

From Routledge

£ 48.99

Strategic Management in East European Ports

First published in 1998 this volume emerged as part of the series Plymouth Studies in Contemporary Shipping which represents a unique collection of pa...

From Routledge

£ 31.99

Strategic Management in the Aviation Industry

This book provides a comprehensive overview of current strategic challenges and measures required to meet those challenges in a dynamic industry. Expe...

From Routledge

£ 42.99

Strategic Brand Management in Higher Education

University branding has increased substantially due to demands on universities to enrol greater numbers of students rising tuition fees the proliferat...

From Routledge

£ 38.99

Strategic Management for Hospitality and Tourism

Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge re...

From Routledge

£ 49.99

The Routledge Handbook of Strategic Communication

The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educato...

From Routledge

£ 44.99

The Routledge Companion to Strategic Marketing

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer present 29 specia...

From Routledge

£ 42.99

Reassessing Lee Kuan Yew's Strategic Thought

Building on the author’s 2012 book Lee Kuan Yew’s Strategic Thought this new book presents a comprehensive overview of Lee Kuan Yew’s strategic though...

From Routledge

£ 120.00

Bank Regulation Effects on Strategy Financial Accounting and Management Control

Bank Regulation: Effects on Strategy Financial Accounting and Management Control discusses and problematizes how regulation is affecting bank strategi...

From Routledge

£ 42.99

Always On Digital Brand Strategy in a Big Data World

Where do powerful strategies come from? How do some companies develop strategies that enable them to outperform others regardless of the state of thei...

From Routledge

£ 38.99

Europe’s Evolving Role in US Grand Strategy Indispensable or Insufferable?

This book looks at the evolution of the role of Europe in US grand strategy and unpacks how US administrations have instrumentalized this relationship...

From Routledge

£ 130.00

Industrial Strategy And Planning In Mexico And The United States

This book explores the elements of inherent conflict and desirable cooperation between Mexico and U. S. that approach their industrial sectors from di...

From Routledge

£ 39.99

China's Cultural Trade Strategy Perspectives from Film and Television Industries

This book aims to provide theoretical and empirical interpretations of certain phenomena in the development of China's cultural industry. Using the fi...

From Routledge

£ 130.00

Exit Strategy Planning Grooming Your Business for Sale or Succession

For private business owners managing a successful exit from their business is one of the most important events in their business lives. This book show...

From Routledge

£ 42.99

Dynamics of Knowledge Intensive Entrepreneurship Business Strategy and Public Policy

Knowledge intensive entrepreneurship lies at the core of the structural shift necessary for the growth and development of a knowledge based economy ye...

From Routledge

£ 38.99