Predictive Marketing - Easy Ways Every Marketer Can Use Customer Analytics and Big Data - Omer Artun - Hardback Bog - John Wiley & Sons Inc - 2015 -
Brand: John Wiley & Sons Inc
Description
Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately.