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Neuromarketing in Business - Identifying Implicit Purchase Drivers and Leveraging them for Sales - - Hardback Bog - Springer - 2022 - Engelsk -

It brings together real-world use cases in the area of applied neuroscience, collected from the globally leading consumer neuroscience companies and t...

From booktok.dk

kr 643.00

Rehabilitation of Older People - A handbook for the multidisciplinary team - Amanda J. Squires - Paperback Bog - Springer - 1996 - Engelsk -

Attitudes to rehabilitation of older people, particularly in departments specializing in care of the elderly, have become increasingly positive in rec...

From booktok.dk

kr 431.00

Consumer Behavior - Understanding Consumers– Designing Marketing Activities - Payam Akbar - Paperback Bog - Springer - 2023 - Engelsk - Booktok.dk

Detailed textbook with a focus on consumer behavior research This textbook addresses the central question of whether and in what way advertising has a...

From booktok.dk

kr 683.00